Pricing
Priced per brand. Every paid plan connects unlimited channels — you are never charged more for showing up in one more place.
Yearly billing saves two months on every paid plan.
Free
Seeing whether the writing is any good
forever, no card needed
Let's go →- ✓1 company
- ✓1 connected channel
- ✓10 AI-written posts a month
- ✓Unlimited scheduling
- ✓Approval step before anything publishes
- ✓Every safety guardrail — no cut-down version
- ✓Free forever — not a trial
- ✓1 user
Starter
One brand, posting in more places than a scheduler lets you
$290 billed yearly — save 17%
$14.99 for your first month, then $29/month
Start free, upgrade later →- ✓1 company
- ✓Unlimited connected channels
- ✓150 AI-written posts a month
- ✓Autopilot — posts go out on a safe schedule
- ✓Find live discussions and draft replies
- ✓Handle finder across every platform
- ✓Promo code and referral campaigns
- ✓Approval step before anything publishes
- ✓Unlimited users — bring the whole team
Business
A few brands, or a small marketing team
$990 billed yearly — save 17%
Start free, upgrade later →- ✓3 companies
- ✓Unlimited connected channels
- ✓800 AI-written posts a month
- ✓LinkedIn company Pages, not just personal profiles
- ✓Everything in Starter
- ✓Approval workflow with roles
- ✓Email outreach from your own mailbox
- ✓2,500 emails a month sent by Postii from your domain
- ✓Full audit log of who approved what
- ✓Brand asset library per company
- ✓Unlimited users, with roles and approvals
Agency
Running marketing for a roster of clients
$2490 billed yearly — save 17%
Start free, upgrade later →- ✓15 companies
- ✓Unlimited connected channels
- ✓2,000 AI-written posts a month
- ✓Everything in Business
- ✓10,000 emails a month sent by Postii from your domain
- ✓Separate approval rules per client
- ✓Priority support
- ✓Unlimited users and client reviewers
Studio
Past fifteen clients, nowhere near forty
$3490 billed yearly — save 17%
Start free, upgrade later →- ✓25 companies
- ✓Unlimited connected channels
- ✓2,600 AI-written posts a month
- ✓260 of them researched from live sources
- ✓Everything in Agency
- ✓15,000 emails a month sent by Postii from your domain
- ✓Separate approval rules per client
- ✓Priority support
- ✓Unlimited users and client reviewers
Scale
Agencies and networks past twenty-five brands
$4990 billed yearly — save 17%
Start free, upgrade later →- ✓40 companies
- ✓Unlimited connected channels
- ✓4,000 AI-written posts a month
- ✓Everything in Agency
- ✓25,000 emails a month sent by Postii from your domain
- ✓Bulk import and export
- ✓A named contact, not a queue
- ✓Unlimited users and client reviewers
Need more than 40 brands, or something custom? Get in touch and we will sort it out.
What the same setup costs elsewhere
Every other tool in this category bills per channel or caps how many you get. Here is your setup, priced both ways.
What would you pay elsewhere?
Move the sliders to match your setup. Every other price here is that tool's own published pricing, and every one says who it covers.
That's 24 channels across 3 brands — $33 per brand with us, however many channels each one has.
3 clients kept separate, each with its own voice and approval rules — and 800 AI-written posts a month included.
Business · 3 brands, unlimited channels
Social accounts are capped by tier — 7, 15, 30 or 50. Past 50 there is no published price.
capped tiers · Premium
One login. No second user, no approval step, and every channel sits in one flat list with no separation between clients.
$6 → $1 per channel · Essentials
Profiles are capped by tier — 5, 30 or 80. Past 80 there is no published price.
capped tiers · Advanced
The only Buffer plan with more than one user. Still one flat list of channels — no separate clients, no per-client approval rules.
$12 → $2 per channel · Team
Profiles are unlimited; people are not. Every tier is billed per person, and annual plans are prepaid with no refund if you remove one.
per seat · Professional, 1 seat
No published price at 24 channels: Agorapulse (caps at 10 accounts). It caps accounts by tier, so past the cap the answer is a sales call rather than a number. We will not invent one.
SocialPilot is the next cheapest at $100. And adding another channel tomorrow costs you nothing; everywhere else it raises the bill or pushes you up a tier.
Where every number above comes from
Competitor prices from their published pricing, checked August 2026, at monthly billing — the like-for-like against our monthly price. Annual is cheaper at most of these, ours included.
Buffer is billed per channel on graduated bands, so each band applies only to the channels inside it. Essentials: $6 each for channels 1–10, $4 for 11–25, $3 for 26–50, $1 above that — for one login. Team, the only plan with more than one user: $12, $4, $3, $2. At 24 channels that is $116 and $176 respectively. We previously showed a single Buffer figure that costed every channel above ten at $1, on the belief that Buffer did not publish a rate above ten. They do. That mistake understated Buffer, and this page is worth less than the mistake was.
Sprout Social is billed per person on every tier, so 3 brands are costed at 1 seat— one account manager per eight client brands, the most generous end of the published 4–8 benchmark, which gives them the lowest figure the range allows. For scale: Vendr's data on 352 Sprout purchases puts the median contract at $18,960 a year, so the number above still sits below what the typical Sprout customer actually pays. Their Listening, Premium Analytics and Advocacy add-ons are excluded entirely, because Sprout does not publish those prices and we will not invent them.
Tools that cap accounts are costed at the smallest tier that fits your setup, which is what you would actually pay. Where a price says “from”, that tool does not publish a rate for this configuration and the figure shown is a floor. Hootsuite is left out because published sources disagree on their current price and we would rather omit a figure than print a wrong one.
At a handful of channels on a single brand, a dedicated scheduler is cheaper than us and we would rather tell you here than have you find out after paying. The gap closes fast: the more channels and the more brands you run, the further ahead the per-brand model gets. Prices checked August 2026.
Everyone says unlimited. Here is where the asterisk goes.
We could have written “unlimited*” and matched the market. We would rather show you the footnote everyone else is carrying, and not carry one.
| Tool | What they say | What the fine print says |
|---|---|---|
| Postii | Unlimited channels, unlimited users | No asterisk. This page. No cap, no fair-use clause, no throttle. Brands and AI generations are limited, and both are printed as plain numbers on every plan. |
| Buffer | Unlimited posts on the Team plan | 5,000 posts per channel. Buffer: "We describe this as ‘unlimited’ because no one has ever exceeded this cap."buffer.com support documentation |
| Buffer | Unlimited channels — add as many as you like | Every one of them is billed. $6 each for the first ten on Essentials, $12 on Team, dropping to $1 and $2 past fifty. And on Essentials there is exactly one login.buffer.com/pricing and their published channel-pricing bands |
| Metricool | Unlimited users on Advanced | Fair use of 600 posts per brand per month.metricool.com terms |
| Publer | Unlimited scheduling | Publer: "we enforce daily posting limits to prevent spamming and abuse." The limit is not published.publer.com support documentation |
| Sprout Social | Unlimited social profiles on Professional and above | Profiles are unlimited; people are not. Every tier is billed per seat, and annual plans are prepaid with no refund if you remove one.sproutsocial.com/pricing |
| SocialPilot | Unlimited users on Ultimate | Social accounts are capped by tier — 7, 15, 30 or 50.socialpilot.co/pricing |
Every limit above is quoted from that company's own published pricing page or support documentation. None of it is hidden or dishonest — a cap you can find is a reasonable way to run a business, and we would rather show you theirs than characterise it. The point is only that ours is a different shape: channels and users have no ceiling, no fair-use clause and no throttle, because neither costs us anything to provide. What we do limit is brands and AI generations, and both are printed as plain numbers on every plan above — no footnote, because the number is the whole story.
Questions people actually ask
- Why per company and not per channel?
- Charging per channel punishes you for showing up in more places, which is the whole point of the product. Every other tool either bills per channel or caps how many you get and makes you buy a whole new tier for the next one. Ours is one price whether you connect two channels or forty — you only move up when you take on another brand.
- What counts as an AI-written post?
- One brief turned into content. A single brief produces a version for every platform you selected, and that counts once — not once per platform. Editing and re-queueing a post you already generated is free.
- What happens when I run out for the month?
- Generation pauses and everything else keeps working — scheduling, approvals, publishing what is already queued. Your allowance resets on the 1st, or you can upgrade and carry on immediately.
- Is the free plan a trial?
- No. It is free indefinitely on one company with one channel. There is no countdown and we do not ask for a card. It exists so you can judge the writing before paying for it.
- Can I cancel?
- Any time, from the billing portal. You keep access until the end of the period you already paid for, and we do not charge again after that.
- What is a seat?
- One person with their own login. Every paid plan includes as many people as you like, at no extra cost — we price per brand, not per person. Approvals work best with two or more, because on a team nobody can approve their own post.
Start on the free plan
One company, one channel, ten posts a month. No card, no countdown.
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